marmalade web design london - News

Soton Digital! A Mini Digital Marketing Conference

Tue, 24 Apr 2012 15:50:00 +0100

Soton Digital is coming up to its second conference, with a exciting line up and 88 already people signed up this is looking to be a fantastic day of learning, discussion and networking. If you would like to book a ticket you need to register soon, there are only 13 tickets left at the time of writing. Here at Marmalade, we are sending Sam Osborne (@Sam_Osborne) along to pick up on all the juicy knowledge the speakers will bring.

Soton Digital Schedule:

Isn’t Ajax a football team? How developers and non-developers can work together more efficiently.

Rich Watts from Leepackgroup will be speaking about his tips to keep the intereaction between designers, project managers and developers positive, useful and moving in the right direction.

How to Make the World See Your Content

James Perrin from Koozai will be talking about the different content marketing strategies used in new media from breaking news to negative PR. There wil also be showcase's of ways in which content can be created and distrivuted to ensure it goes viral.

Cute Kittens and Retro Artwork:…

The new iPad, a blurry web?

Thu, 08 Mar 2012 14:43:00 +0000

Is the new iPad, the new ie6 for web developers?

Yesterday saw the launch of Apple's latest's mobile device, here at Marmalade we're great fans of Apple's latest products, they bring style, beauty and simplicity to the tools and toys we use.

However, we have concerns over Apple's latest offering. It's great that Apple is bringing a resolution of 2048 x 1536 to consumers, who will be able to view videos on the beautiful high resolution, glossy display and browse through photos in crisp detail.

But what about the web?

Nowadays, very few people have display resolutions, above 1400. This is usually a specialist market of designers, computer geeks or Nasa engineers! So the tendency is to optimise websites so all the important content is contained within about 1024px. This is fine as it looks perfect in 98% of the screens. Only the few 'specialists'/'geeks' might see big large empty spaces either side or to one side of the website, this is fine as they expect it having invested in an 'extra' large display.

However,…

Creative Agency WLTM Amazing Project Manager

Mon, 09 Jan 2012 16:08:00 +0000

Marmalade is recruiting - we're looking for an experienced digital project manager, who is looking for a new challenge with an award-winning agency. Have a look through our site, check out our clients, how we work, what we do and if you think you fit the mould, then go ahead and apply!

For more details, contact us today!

Creative Agency WLTM Amazing Project Manager

Mon, 09 Jan 2012 16:08:00 +0000

For more details, contact us today!

Contextual Discovery What?

Tue, 26 Jul 2011 16:07:00 +0100

You may or may not have been aware of a 'Contextual Discovery Engine' in Google's overwhelming pipeline, first mentioned back in the 2010 LeWeb in Paris by Marrissa Mayer, it's essentially “Google results without the search”. This is some very big news - imagine being presented with exactly what you're looking for, before you've even begun to look for it!

Mayer explains that the process will encompass “local search, maps, Earth, latitude, and all the local products.”

So, in a nutshell, once Google has your location and has syphoned information from your web browser; what you've been searching for, what site's you've visited etc etc, et voila!, the search giant will then attempt to make educated guesses based on what it reckons you might be interested in - you needn't even go near that chin to scratch while you think of the correct search terminology, thanks Google.

From an advertisers perspective, if you're already optimising for local searches, Contextual Discovery is undeniably going to be doing some very effective (and free!) advertising for you. So make sure your focus is much more on location based searches in time for next year's launch, and watch out -…