Our YAY app was deployed at the QEII Centre for their showcase event in 2015. The brief was to encourage visitors to explore as much of the amazing venue as possible and be true to their position as a different venue, with some eye-opening characteristics.
The app presented users with a series of visually-based questions, which asked them to find clues and answers. Each correct answer had a chance of winning a prize.
The event was a huge success, with all visitors playing the game and people happily wondering around the venue to discover new areas and experiences.